About 7 out of 10 people who come into Nutrition and Bodycare departments are looking for Calcium. Calcium is the most abundant mineral in the human body, and is beneficial to just about every function in the human body; playing a pivotal role in several of the largest health concerns today, namely Heart Disease, Diabetes, Cancer and Osteoporosis.
Starting at around 30, men and women begin to lose up to 1% of their bone density every year, which could result in porous, brittle bones later in life. So, folks take a lot of calcium to prevent this from happening, but studies are showing that excess calcium is building up in arteries, stiffening them up and laying a foundation for heart disease. Therein lies the Calcium Paradox; healthy bones or healthy heart?
Absorbability is a huge issue in calcium supplements with conflicting information on every front, but recently the University of Texas Medical School conducted a study using New Chapter’s Bone Strength Take Care™ on women aged 50 and up (the most susceptible to osteoporosis) and found that Bone Strength Take Care™ increased Bone Density by 2% with no adverse coronary side effects. The calcium complex in Bone Strength Take Care™ is derived from a special form of plant called Algas Calcareas (AlgaeCal®) that is harvested from the pristine shores of a protected national reserve park in South America. Much like the vegetables from an organic garden, the algae is harvested live and then cold processed to retain its nutritional value. Calcium must be completely dissolved in order to be absorbed and most calcium supplements are made from oyster shell or limestone. The plant-based calcium found in Bone Strength Take Care™ is porous, which dramatically increases the calcium’s surface area. Stomach acid can then come into greater contact with the calcium, making it easy to dissolve.
In addition to the whole-food source of calcium and magnesium, New Chapter has added other bone-nourishing nutrients like Vitamin K2, which has been shown to reduce coronary calcification; and Vitamin D3 which activates osteoblasts (cells that build bone) and stimulates the deposition of Calcium in bones instead of in the arteries. Bone Strength Take Care™ also contains other supporting minerals such as strontium, silica and vanadium to complete the food complex and nourish the entire body.
Ever since I heard some shocking news about New Chapter’s Bone Strength Take Care supplements, I've been doing some research. While AlgaeCal is the best calcium source because it is a whole food and organic calcium, AlgaeCal is not actually in New Chapter!
ReplyDeleteI used to take New Chapter’s Bone Strength Take Care product because they used AlgaeCal as their calcium ingredient. But I recently heard that New Chapter actually STOPPED using AlgaeCal and went for a cheaper calcium that’s not even certified organic. New Chapter did not do anything to notify consumers like me about that change, which I consider a BAIT AND SWITCH. The clerk at my health food store didn’t even know until I showed her New Chapter’s ingredients list. Has anyone else heard about this? I think it’s an awful thing to do to women like me who are just trying to take the right supplements for our bones!
I work in the natural health business, and I heard about New Chapter's bait and switch from this month's issue of Nutritional Outlook. The article on nutritional counterfeiting is available here: http://www.nutritionaloutlook.com/article/ingredient-switching
ReplyDeleteNew Chapter should be ashamed!